Marketing Ahead of the Curve

For a maximum of three clients per year, we offer a specialized service that we call Marketing Ahead of the Curve. Starting with a detailed strategic and tactical marketing plan, Marketing Ahead of the Curve™ includes all of C3 Advertising's standard services, plus:

Market Watch
We study your market, including competitors, publications, and customer behavior. We may also attend trade shows and professional meetings. Market Watch helps us create advertising that is unique, fresh, and highly targeted. It also allows us to alert you to emerging trends in your industry.

24-7 Creative Thinking
We work on new ideas for you between projects - concepts, media, offers, strategy, even web technologies.

Quarterly Convergence
We encourage you to conduct quarterly meetings with representatives from every department that touches your customers. We attend, too. It's a valuable way to profile the ever-changing face of customers, markets, and challenges.

Executive Brainstorming
Scheduled and ad-hoc sharing of ideas results in deeper, richer innovation, and a more effective partnership for client and agency.

To-Do List
Many organizations have important marketing projects that are continually postponed because there's just no time to get them done. We work with clients to identify, prioritize, and budget for these projects. Then we execute them automatically and in order. Call it "marketing on auto-pilot."

Creative Bank
We build, maintain, and distribute a bank of creative resources for your entire organization. This includes web- and print-ready photographs, product and service descriptions, and layout templates for in-house documents and presentations.

Strategic Evaluation
Our strategic marketing plans are flexible, to respond to market forces and to take advantage of opportunities. Using our own data and data supplied by our clients, we continually compare results to expectations, test our plans against the realities of a changing market, and make recommendations that keep our clients ahead of the curve.

There's more...
There's lots more to know about this comprehensive program. Call John Amico, Business Development, for more information (805-578-0960). Or contact us.

Background image: Redesigned website for U.S. Naval Command in Port Hueneme, CA.