Print Advertising Portfolio

The secret power of print advertising

Print advertising is still a powerful tool for many needs. Reaching consumers in local publications, sponsorship ads for conferences, ads in event programs, and ads in vertical publications (industry-specific journals, magazines and newsletters) can all play an important role in your marketing mix.

In fact, because they’re seen in specific channels, and because audiences interact with them differently than digital content, print, direct mail and brochures can be powerful amplifiers for your message in other media.

For that reason, they work best when they’re thoughtful, well-designed, well-written, appropriate to the audience and the medium, and very much on-brand.

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